You have the ability to TEACH them – No car seat, NO movement!

I hear it over and over and over again, that excuse that people make to justify what in my opinion is just laziness…

“BUT my child doesn’t like being in his/her car seat”

I have heard this literally too many times to mention. One of those oh if I had a Rand for every time someone said this to me I’d be giving the Kardashians a run for their money, moments. Well no, not really because the Rand is so crap at the moment but you get the idea?

I GET that it’s not always the most straight forward task to get your toddler to sit still for long enough to strap them in.

I GET that car seats are expensive, we literally paid ours off for a year!

I GET that it’s not always convenient to have a huge car seat taking up space in your car.

Our car is basically reduced to the driver and one passenger because our car seat is so huge it literally takes over the car but you know what else isn’t convenient?


With statistics saying that up to 93% of people aren’t strapping in their kids… We ALL know somebody who is adding to that number.

I am so tired of hearing the rubbish excuses that parents tell themselves about using car seat.

“I’m a really good driver” Yes, I bet you are… but that asshole who had “one for the road” isn’t driving with your child in mind right now are they!!

carseatfullstop | tyranny of pink

“Oh but we were just driving down the road” yeah and statistically, that is where most accidents happen. One study shows that of accidents that occur, 52% are within 8km and 77% within 25km radius of your home. So “just up the road” means nothing. So ja, there’s that!

And the whole “my kid cries when I put them in the car seat” thing, I call bullshit on that one because SO WHAT?

No kid is going to be hurt by crying too much because they want to get their way. That’s called a tantrum…

You know what’s worse than crying?


You have the power to save a little life.

So I don’t want to be the asshole mom who does everything right because I’m SO not that mother. I literally rely on a glass of wine to get me through the evenings… but when it comes to car safety, I have a ZERO tolerance for bullshit and in our house, the rule is simple.

If we are going anywhere in the car, Oden is in his car seat!!

And to be honest, he doesn’t know anything other than driving in his car seat. I don’t even take him out his seat if we’ve quickly stopped at the shop while dad runs in. Nope, the rule is simple. If we are in the car, he’s in his seat and you know what, he has NO issues with that because the alternative is staying at home and he’s just not that kid who wants to stay home.

From day one, he’s been in his car seat and he has NEVER been in a car anywhere but in his seat, strapped in tightly. He knows that the only way the car moves, is if he’s strapped in and so he HELPS me to get his straps on and he sits ready for lock down.

I feel like I’m bragging about my amazing child but the truth is, he just doesn’t know any other way. From birth he has understood that being in the car means being STRAPPED into his seat and so he just accepts that as a way of life because kids learn from us. They learn that if they scream and we take them out, that’s the way that works. They also learn that if we are strapped in and they don’t want to be, we will simply say, we’re in the car my love and this is how cars work!

It’s your JOB as a parent to protect your child.

It’s your JOB as a parent to do the very best you can!

It’s your JOB as a parent to put your fucking foot down and say NO when they demand to get out the seat.

I am really all about non judgemental ways of parenting and each of us doing what works for us but when it comes to car seat safety, I’m going to judge the fuck out of you if you don’t put your kid in a car seat.

When you’re in a car crash or the car suddenly stops, the body takes on the weight of the speed you were travelling multiplied by your actual weight. If your baby weighs 10 kg, and you are driving at 60km per hour, when you hit something your baby will take on the weight of 600kg.

You have the ability to TEACH them that this is HOW IT WORKS no IFS OR BUTS!! Simple as that.

#CarseatFullstop! EVERY TIME!

Please follow the campaign on our social media channels and share them to encourage others to follow along too.

If you have an old unused car seat gathering dust in your garage, please consider donating it to the NPO, Wheel Well. You can drop your seat at your closest Renault dealership and they will get the seat to Wheel Well. They will clean and safety check it, before giving it a new home with somebody in need for a small donation ?



  • Melissa Javan
    14th September 2017

    Hard truth but it’s needed.

  • Chantel
    14th September 2017

    Love this and totally sharing it!!! I have had many an argument with the inlaws. ‘we are to strict’ ‘shame they can’t go for playdates with the cousins’ ‘we can’t just pick them up when we feel like it’ ‘don’t be upset when we spend more time with the cousins because their parents don’t mind them not being strapped in,’ ‘our kids never had car seats and nothing happened’!!!!are just a few of the replys when we say no and we totally get judged by FAMILY for insisting on car seats. My children are five, three and then our baby 3 months and not one of them are allowed in anyones car without a car seat and let me find out you have taken them without and that will be the last time my child drives with you! Their aunty and uncle did it once without us even knowing and never again have they been in their car. I am TOTALLY not ok with my kids running and jumping around on your backseat thanks! and the reply I get’ they kids, stop being so rigged and let them have fun’. It has taken 5 years for them to realise it is a non negotiable with us and went out and bought car seats that stay in their boot for when they want to randomly pick up our kids from school. I would much rather be rigged and them not have fun playing in a car while it is moving now so they can be around to have fun doing normal fun things for the rest of their lives. My children will be in a car seat until they outgrow it and then a booster seat until they out grow that. They know they not allowed in a car without a car seat and if we start the car before they are strapped in they shout at us to strap them in!

    • TyrannyofPink
      15th September 2017

      Hi Chantel, thank you! Please do share away! I can imagine it must be so frustrating to have family who don’t support you. Especially when it comes to the safety of your children! I was also VERY clear from the beginning that if my child is not transported in his carseat, he doesn’t leave the house. Luckily we’ve never been challenged on that but I know they all think I’m a bit bat shit crazy for my car seat obsession. It’s not a joke to me. My father died in a car accident because he wasn’t wearing his seat belt. He was thrown from the car to his death and my brother, who was wearing his seat belt was completely unharmed so this isn’t something I take lightly at all. I am also very quick to remind them that if a grown man can be thrown so easily from a car, what chance does a small child have. Well done for being a great parent. We need more like you!

  • Bonnie
    14th September 2017

    Oh yes! Well said. This is a!so the one time I will judge parents.

    • TyrannyofPink
      14th September 2017

      Thank you! Honestly, it’s an easy fix, if they don’t want to be judged, they can start using the freaking car seat!!

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